brands for go-getters who value substance over surface

Based in Jacksonville, Florida

Hey There, I’m Becky.

I work with small service-based businesses who understand that looking the part starts with knowing who you are. With 10 years of creative agency experience, I help growing businesses build authentic, strategy-first brands that go beyond the logo. Together, we'll create a visual identity that gives you the confidence to show up consistently and charge premium prices.

Work with me

Brand Track Session

Step 1

Before we talk logos, colors, or fonts, we need to figure out what your brand actually stands for. The Brand Track Session is where we get clear on things like your purpose, positioning, personality, and the people you're trying to reach. Aesthetics aside, this is the nitty-gritty that gives your brand a pulse, and the foundational work behind the visuals that gives every design decision a reason to exist.

  • A 90-minute strategy session where we dive into your business, your goals, and where you want to grow.

  • A collaborative discussion around your audience, competitors, brand personality, messaging, and visual direction.

  • Space to ask questions, challenge assumptions, and uncover what makes your business genuinely different.

What You’ll Gain

  • A clear direction.
    No more second-guessing how your business should look or sound.

  • Your Brand Blueprint.
    A personalized strategy document outlining key insights from our session, recommendations for your brand, and a clear path forward for your visual identity.

  • A head start on your branding project.
    If you move forward with a Brand Design package within 30 days, the cost of your Brand Track Session is credited toward your package investment.

Investment – $350

Book Your Brand Track Session

Not sure if you’re ready?

Book a free 15-minute Fit Call to see if this is the right move for your brand.

Book a Fit Call

Brand Design

Step 2

Once we've uncovered the strategy behind your brand, it's time to bring it to life.

Your Brand Design package transforms everything we discover in the Brand Track Session into a visual identity that feels authentically you. Every element is created with intention, from your logo, to the supporting assets that help your business show up consistently and confidently.

Every business has different goals, so the specifics of your package are tailored to your needs, but will fall into one of the three tracks below.

Whether you're launching something new or finally investing beyond DIY branding, your package is built around what your business actually needs, nothing less and nothing more.

Investment – Starting at $3,500

Track 1

Build a brand with substance.

Perfect for businesses ready to replace the DIY look with a polished, professional identity.

Includes:

  • Custom logo design

  • Custom color palette

  • Typography selection

  • Custom pattern or supporting brand element

  • Brand guidelines covering logo usage, colors, typography, and visual consistency

~2 week timeline
Investment Starting at

$3,500

Previous payment for Brand Track Session will be deducted from the cost if booked within 30 days.

Track 2

Put your brand to work with custom marketing assets built for your business.

In addition to everything in Track 1 , choose from deliverables such as:

  • Business cards, letterhead, and email signatures

  • Social media templates and graphics

  • Flyers, brochures, banners, and rack cards

  • Presentation templates

  • Email newsletter templates

  • Print and digital advertising

  • Motion graphics

  • Signage

  • Merchandise

~3 week timeline
Investment Starting at

$6,000

Previous payment for Brand Track Session will be deducted from the cost if booked within 30 days.

Track 3

A seamless brand experience, from first impression to final click.

For businesses ready to launch with a cohesive brand and an online presence.

Everything in Tracks 1 and 2, plus:

  • Custom Squarespace website

  • Mobile-responsive design

  • Squarespace training session so you can confidently manage your site

  • Post-launch support materials

  • Exclusive Squarespace Circle Partner discount

~4 week timeline
Investment Starting at

$8,000

Previous payment for Brand Track Session will be deducted from the cost if booked within 30 days.

Ready to leave the DIY and AI attempts behind? Let’s build a brand that’s unmistakably yours.

Book Your Brand Track Session
Book a Free 15-Minute Fit Call